PR Agency Pitch, Scope Review & Communications Consulting

R3 helps marketers evaluate communications investment, design PR agency models, manage pitches and improve scope, remuneration and performance management.

- Communications investment review
- Activity and channel assessment
- Earned, owned and paid role definition
- Performance-evidence review
- KPI and measurement framework
- Existing PR agency ecosystem review
- Capability gap and overlap assessment
- Lead and specialist agency model
- Scope and responsibility design
- Regional and local alignment
- PR partner requirements
- Agency market scan and shortlist
- RFP and pitch management
- Chemistry and working sessions
- Evaluation, selection and transition
- SOW and deliverable review
- PR agency fee benchmarking
- KPI and evidence requirements
- Agency performance assessment
- Contract and improvement recommendations

CONNECT WITH R3

Critical marketing
management decisions

Marketing Investment Effectiveness

Commercial Transparency & Audit

Agency & Partner Ecosystem Management

Marketing Organization & Operating Model

Emerging Marketing Transformation

Marketing investments and
partner ecosystems

Media

Influencer & Creator Marketing

Digital & Social

Celebrity, IP & Partnerships

Experiential, Event & BTL

PR & Communications

Retail & Shopper Marketing

E-commerce

Search & AI Discovery

Creative & Production

Reviewing Your PR Agency Model, Pitch, Scope or Fees?Reviewing YourPR Agency ModelPitch, Scope or Fees?